
For the busy men & women who 'don’t have the time to work out.'
The belief that a gym workout must last at least one hour to be effective is a widespread myth. What if I said you could drop a couple of belt notches/dress sizes, wear clothes you love and feel more body confident by way of 30-minute sessions? Workouts that'll torch fat, build muscle, and get you fit in a hurry.
When I first started, my clients would rush into the gym and train for an hour. Carving out this hour multiple times a week was nearly impossible to sustain long term between having long hours to work, kids to take care of, housework to be done, tv to be watched and sleep to be had. Life is complicated enough.....getting in shape should'nt be.
I decided to make things simpler. I turned convoluted 60-minute workouts into concise 30 minute sessions for my clients. The best part: They still achieved incredible results.

Margaret, Size 14/16 to a size 10

Anthony, down 7.5 stones

Ben down 1.5 stone
The 30-minute workouts consist of a 2-3 minute warmup, 24-26 minutes of kettlebells, ropes, dumbbells and some old school weight lifting training, and a 2-3 minute cool-down/stretch. Shorter doesn’t mean easier though, just because we are cutting your exercise time by half doesn’t mean you’re getting any less effective of a workout.
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The mistake we all make is to think we have to do more and work longer to get the results we want. The truth is, duration doesn’t necessarily matter. The secret to success with 30 minute sessions is based on the following three principles:
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Principle 1. Work Smarter, Not Longer: It’s not about how long you train….it is about getting more from the time you spend training. Most people who go to the gym for an hour spend half of that time on their phone, having (overly long) rest/recovery periods, and chatting. Or wasting their time walking on a treadmill.
We are there for 30 minutes. And working for 30 minutes. No messing about. And definitely no treadmills.
Principle 2. Full Body Workouts: Do the Big Moves. Spend 10 minutes on one muscle (the vanity exercise, the bicep curl, being the best example) or spend 10 minutes doing clean & press, deadlifts or chest presses, using multiple muscles? It's a no brainer really. Same time, bigger results.
Principle 3: Make it Personal: Your maximum is different to other peoples. I wont ask you to do anything you are not capable of. But pushing yourself, while most people in gyms just coast and pass their time, kidding themselves on they are working hard, will bring big results quicker.​​
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Wilma, lost 5 inches from waist & 22 pounds
Julie, Down two stone
To make it even simpler and get all the info in one place, I have written it as a book.
A concise 100 pages, so it is quick and easy to digest (perfect toilet reading!)
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No jargon, no fluff, no bullshit, just what I have found to work best, based on proper scientific research, condensed down only to what you need to know.
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Click on the book to download your complimentary copy & find out more (or I can give you a paper copy as I have loads under my bed!).
Better still, get in touch and we can arrange a free trial session, show you whats involved.​
Cheers!















